Formal dress is an important symbol of modern human civilization and the most representative clothing category of international social etiquette. With the changing demands of consumer groups, diversified consumption advocates have stimulated a new fashion boom while influencing the market. Formal dress, how to more in line with the aesthetic needs of contemporary consumers?

March 26, "wisdom see uncommon chain fashion" Nanshan Zhi Shang Cup China formal dress design competition final curtain will be opened. At the top of the design stage, a new generation of designers will bring their collections to compete at China International Fashion Week.

Strong backing to create top level events

Since the launch in August last year, "wisdom see uncommon chain fashion" Nanshan Wisdom Fashion Cup China formal dress design competition in the design community set off a formal dress design boom, followed by 3 months, 1310 entries from all over the country to the renderings. After the initial re-evaluation, 23 works stood out and were selected for the final.

The organizer of the competition introduced that the finalists each have their own strengths and are full of new ideas. The contestants are divided into three categories of men's suits, women's suits and formal dresses, reflecting the interpretation, practicality and fashion of the design. Some have made a breakthrough in the form of traditional artistic expression; Some start from functional fabrics to explore the infinite creativity of clothing forms.

As one of the organizers of the competition, Shandong Nanshan Zhishang Technology Co., LTD. (hereinafter referred to as Nanshan Zhishang) is one of the few companies in the world integrating the wool textile and apparel industry chain, with a complete wool textile and apparel industry chain from wool to clothing, and has set up RESEARCH and development centers in many countries. Its international research and development, productivity of the whole industrial chain, and global market insight have become a strong backing for the design and production of this competition.

In order to help the contestants better realize their design ideas, the organizing committee specially organized the contestants to visit nanshan Zhishang, docking and other professional gathering activities. Competitors through the inspection of nanshan Zhishang intelligent manufacturing operation mode, understand the quality of worsted fabric performance, inspiration, multiple experience, harvest a lot.

It is reported that the jury members of the final is composed of "Golden Top award" designers, founders of successful commercial brands, professors of fashion design schools and international industry experts. The diversified and international jury panel will select outstanding designers from a more professional perspective.

To understand the "new ideas of the Future wave" by design

Entering a new stage of development, China's opening-up level has also been raised to a higher level of development. As the product of high economic and social development, more and more Chinese made clothes appear on international occasions. As China's garment industry has accumulated strong strength so far, it is more necessary to make continuous efforts in the formal dress design to accelerate the construction of a new development pattern of the formal dress industry.

Today's consumer market has ushered in such a new generation: their lifestyle is deeply influenced by mobile Internet technology, and they have different consumption ideas and richer consumer needs. They are generation Z, representing the most diversified, dynamic and unique aspect of China's consumer market, and reflecting the strength, resilience and broad space of China's economy.

It can be said that generation Z has become an important force in the future new economy, new consumption, new culture and other circuits. Behind the new consumption trend, it can show the new generation's "responsible consumption" attitude and value judgment.

Look for the new fulcrum of fashion formal dress to achieve beautiful transformation

Formal dress is an important symbol of Chinese aesthetic sense, representing a brand new look when standing at the forefront of the world, but also a fashion symbol leading the development of Innovation in China. From warm to well-dressed, from clothing to fashion, China's formal wear industry is gradually realizing the transformation of beauty.

On the track of continuous pursuit with fashion, Nanshan Zhishang, as a leading enterprise in the industry, sets up a platform for mining industry talents, takes competition as the medium, takes advantage of the situation to create a successful sample of collision and blending of design and fashion, and contributes its own fashion force to boost The Trend of Chinese formal dress to butterfly change.

From the industry perspective, grasp the new characteristics and new trend of fashion design, improving the capacity of original design, constantly meet people's material and spiritual needs, not only is the realization of common prosperity should be, is also made in China to created in China, China's speed to the Chinese quality, Chinese products to China the key to the brand. As an excellent Chinese enterprise, Nanshan Zhishang will find a new fulcrum of fashion to promote the vigorous development of formal wear industry.

The battle of the wind and cloud of fashion is about to begin, excellent design works bring the infinite possibility of formal outfit. Let us look forward to the birth of the trendsetter who is at the top of fashion design and the full bloom of excellent design works!