Paul Betenly
Paul Betenly brand was founded in Italy in 1981, and its founder Paul Betenly was born in Prato, Italy, in 1950. He was endowed to be an elegant and charming gentleman. Due to his superior family conditions, Paul Betenly accepted sound education. Meanwhile, he was deeply influenced by his mother so that he fell his deep love in art, drama, music, literature and fashion. When he was little, he had a keen interest in garment and was determined to be a garment designer. At the age of 19, Paul Betenly met Nick Dorr, the Italy's renowned garment designer at that time, at a private party of the contemporary art circle. Although the first meeting, the two felt really friendly and intimate to each other. After the party, Paul Betenly followed him to Florence to study design. During the five-year period from 1975 to 1980, he traveled to many countries in the west and the east, expanded his vision and experience, continuously absorbed new modeling and thinking concepts, and incorporated them into his design style so that he successfully shaped the unique fashion concept of Paul Betenly brand. Any garment Paul designed was never inappropriate or popular at any time and on any occasion, which brought the wearer a sense of relaxation and comfort, leaped over the limits of occupation and age, and became a loyal supporter in China.
At present, the main store of Paul Betenly is located in Milan, Italy. After years of operation and development, the brand store of Paul Betenly has spread to many countries and regions around the world. In 2007, Natsun Holdings Limited, a London - listed company owned by Shan Dong Nanshan Zhishang SCI-TECH Co.,Ltd., acquired the Italian Paul Betenly brand with strong financial strength and brought it to the fashion industry in China.